The Growth of Premium Metal Cards

Distinguish yourself in an increasingly competitive market. A report by CompoSecure with insights by Edgar, Dunn & Company

The Growth of Premium Metal Cards

Continuous growth and awareness of metal cards

Edgar, Dunn & Company surveyed 18,000 respondents in 18 countries to understand consumer demand and market trends for metal cards. They analyzed the impacts of COVID along with demand for environmentally-friendly products.

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Continuous growth and awareness of metal cards

The financial customer of tomorrow is looking for an elevated experience

With their increased cache, metal cards can help card issuers and financial institutions increase brand loyalty. Our research shows that metal card programs resonate with a new customer base who are more likely to keep premium card products at the top of their wallets.

The financial customer of tomorrow is looking for an elevated experience

Why consumers choose metal cards

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Eco-Friendly

72%

of people studied indicated that they would select an eco-friendly card if all other factors were the same.

Retain

58%

of respondents said they feel more positive about their banks because they offer metal cards.

Acquire

70%

of respondents would likely select an offer that includes a metal card.

Why consumers choose metal cards

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72%

of people studied indicated that they would select an eco-friendly card if all other factors were the same.

Eco-Friendly

58%

of respondents said they feel more positive about their banks because they offer metal cards.

Retain

Customer demand for sustainable products

CompoSecure’s metal cards bring sustainability to the card market; our cards consist of 65% post-consumer recycled stainless steel, an environmentally-friendly material that is corrosion-resistant and durable, recapturing used materials and providing a long service life for each product, reducing resource use.

Customer demand for sustainable products

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The Growth of Premium Metal Cards
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